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Services

Content Marketing

Content is what keeps the marketing engine running - I can help you publish better content faster

Most small businesses create content. Few have a strategy.

Content marketing only works when it’s planned, consistent and reaches the right people.

I help small businesses build a content strategy that’s grounded in their brand, then use the best available tools and AI to distribute it at scale.

The result is a brand that shows up everywhere it should – looking sharp, sounding consistent and actually getting seen.

How AI can help boost your content marketing efforts

AI has become an indispensable tool for:

  • Deep research
  • Data analysis
  • Content generation & editing
  • Repurposing content for different channels

It’s quick and the quality of output is getting better by the day. Here’s the secret on how to use if well: it needs to be trained on your existing content, data, brand voice, social media posts and everything it can learn from.

Content marketing services

Research
Strategy and planning
Defining the brand voice, tone and style
Content development and management
Blog posts, web pages, landing pages, social media posts, videos, podcasts
Creative collateral
Search engine optimization
Analytics and analysis

Content Marketing Pricing

How much will Content Marketing cost?

An effective Content Marketing strategy requires an ongoing investment, but the starting point is nailing the right messaging and ensuring there is a clear conversion path for prospective customers.

A content strategy for a one pager will only take a few hours. A comprehensive strategy for a larger businesses, touching on SEO/AIO, will take a days. But its a necessary investment so that you’re not wasting time and money producing content that does not drive business.

Once a strategy is in place, a budget for ongoing content work can be as little as $500 a month.

About my pricing model

You pay market rate for more strategic work carried out locally, and a heavily discounted rate for work carried out by my offshore team.

Ask me about my Content Marketing services

Let me know what you’re after and I’ll get back to you with some initial thoughts.